Profit-Generating Insights













rofit-Generating Insights is designed to provide accurate and authoritative information with regard to the subject matter covered. It is sold with the understanding that the author and the publisher are not engaged in rendering legal, intellectual property, accounting or other professional advice. If legal advice or other professional assistance is required, the services of a competent professional should be sought.

We, individually or corporately, do not accept any responsibility for any liabilities resulting from the actions of any parties involved.


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Chapter 1

1. Keep people at your web site for as long as possible. Allow them to download free e-books, sign up for contests, use free online services, etc. This will help increase your sales. You could use pop-up pages, pop-under pages and exit pages too. But be warned, this can annoy some visitors.


2. Anticipate any objections your visitors may have about your product’s offer. You must research your target audience's needs and wants. For example, your target audience may not like businesses that use free web site domains. Another example, they may not like to buy from web sites that don't accept offline checks.

3. Remember not to use outrageous or unbelievable claims in your ad copy.  People are too savvy online and won't believe you. For example, don't say, "You can make 1 million dollars in 2 days!" Another example, "You can fold paper at home and make up to $2000 a day!"



4. Pick a good name for your business and product. Your names should be memorable and describe the kind of product you're offering. Names that rhyme are easy to remember. If you're selling information products you may want the word "publisher" in your business name. You also don't want your name to have any offensive words or phrases in it.


5. Solve your customers’ complaints by being quick and friendly. The faster you respond, the more your customers feel you care about them. You could set up a handy FAQ (Frequently Asked Questions) list. You could also add more ways they contact you faster, like by e-mail, phone, web message system, fax, instant message, cell phone, etc.

Chapter 2

6. Never think your customers are satisfied with their purchase. You should be constantly finding new ways to better your product and service. You could give the free surprise gifts, survey your customers, take all their opinions and questions seriously, set up focus groups to improve your product, etc.



7.  Market yourself, as well as your product. You could write articles, e-books, do free consulting, do speaking engagements, etc. You could tell your prospects a little bit about your personal history too. You could tell them when you were born, where you grew up, tell them about your parents and other family members, etc.

8.  Find new target audiences for your products or services. For example, if you're selling coffee to stores, try to sell it to coffee shops too. You should always be opening new profit streams for your business. Try to brainstorm new profit ideas at least once a week.



9.  Use the phrase "invest in our product" instead of the words “buy” or “purchase”. This makes prospects feel they're investing in their future if they buy. You could also tell people how much others have got back from your product by publishing testimonials of people who have made money or reaped the benefits.


10.  Create offline affiliates to market your product. Have people sign up at your web site to sell your products through "house parties". You could have people taking their laptops to parties and selling through their affiliate links. They will get paid just like they would online.

Chapter 3

11.  Use logos and slogans for your business. They make it easier for people to remember and identify your business. For example, how many times have you had a problem and the first thing that popped into your mind is some business’ logo or slogan. It's almost like an automatic reaction.


12.  Use the word "fast" in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays, we usually value our time more than our money. For example, you could say, "Our product works fast!" Another example, "Our product comes with fast shipping options."


13.  Use the word "guaranteed" in your ad. People want to be assured they are not risking their hard- earned money buying your product. For example, you could say, "Our product comes with a 90-day money-back guarantee!" Another example would be, "Don't forget our product comes with a lifetime guarantee!"


14.  Use the word "limited" in your ad. People want to own or receive things that are exclusive or rare because they are considered to be more valuable. For example, you could say, "This special edition will be limited to the first 500 who order!" Another example would be, "Order before (date) to get this limited version of our e-book!"


15.  Use the word "easy/simple" in your ad. People want easy ordering, easy instructions, easy to use, easy payments, etc. For example, you could say, "It's the easiest way to lose weight!" Another example would be, "It's easy to order - just click here and fill out your information!"

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When time permits, I intend to hold drawings to create

     an intuitive visionary healing tape, or
     a soul life reading, or

for the winners whose names are drawn for each.

To enter, your name and email address will be required. It will be added to a mailing list to receive updates about In-Vesica. In-Vesica will post the art work on this web site and in other publications.  

Services explains what is involved in creating these helpful tools. The images will be displayed at In-Vesica and the In-Vesica Art Gallery.  

Of course, I collect your email and, thereafter, you will receive periodic updates on In-Vesica - spiritual development; health coaching; energetic healing; art and design, when projects will be launched, and what I eat (I'm kidding!).

Chapter 4

16.  Use the word "testimonial" in your ad only if you have them. People want to see believable proof before they buy your product. If you do not have them, do not lie.  You can create testimonials in exchange for free use of your service. It should be reputable and specific proof. When you get them, you could say, "Check the hundreds of testimonials we have received!" Another example would be, "All these testimonials below were given voluntarily without payment!"


17.  Use the words "discount/sale" in your ad. People want to find bargains. They could be rebates, one time sales, percentage offers, get-one-free offers, etc. For example, you could say, "Get a 50% rebate if you order before (date)!" Another example would be, "Order before our buy-one-get-one-free sale ends!"


18. Use the word "free" in your ad. People want free incentives before they do business with you. They could be free books, accessories, services, etc. For example, you could say "Free shipping with every order over $50!" Another example would be, "Order within the next 5 minutes to get 3 extra bonuses free!"


19. Use the words "you/your" in your ad. People want to know that you are talking to them. This'll make them feel important and attract them to read the whole ad. For example, you could say, "You could be the winner in our next contest!" Another example would be, "You are experiencing the benefits already, aren't you?"


20.  Use the word "important" in your ad. People do not want to miss important information that could affect their lives. People will stop and take notice. For example, your headline could read, "Important Warning!” Another example could be, "Important! Stop and Take Notice!"

Chapter 5

21.  Use the word "new" in your ad. People want new products or services that will improve their lives like new information, tastes, technology, results, etc. For example, you could say, "Learn a new revolutionary way to lose weight!”  Another example would be, “New! Just Released!"


22.  Show your prospects how much enthusiasm you have for your product and business. If you're convincing enough, they will be enthusiastic too. For example, you could say, "I'm so EXCITED about our new product!”  Another example would be, "I can't wait for you to experience these benefits!"


23.  End your sales letter or ad copy with a strong closing. It could be a free bonus, a discount price, a benefit reminder, an ordering deadline, etc. For example, you could say, "P.S. Remember, you'll get 5 bonuses valued at $245!" Another example would be, "P.S.: As mentioned earlier, if you order today you'll get 45% off!"


24.  Please complaining customers. You can refund their money, give them a discount, and give them a free gift, solve the problem quickly, etc. For example, you could say, "I understand how you must feel, so I'm giving you a complete refund." Another example would be, "I’ve been in your shoes before. I'm going to give you a 50% discount on your next purchase."


25.  Make your customers get excited about your business and they will tell their friends. Give them a free vacation certificate, a coupon, etc. For example, you could say, "Get a FREE vacation to (the location)! Another example would be, "You will also get a $200 coupon to our next event!"

Chapter 6

26. Give your prospects extra confidence so they will order. Use endorsements, testimonials, a strong guarantee or warranty, etc. For example, you could say, "I'm going to allow you to try out our product for a full 60 days without billing your card!"


27. Build your opt-in list by allowing your visitors to sign up for a free e-zine, e-books, software, contests, sweepstakes, etc. For example, you could say, "Subscribe to our free e-zine and get entry into our weekly contest!” Another example would be, "Sign up to our free newsletter and get 10 surprise bonuses!”


28.  Give your prospects or customers a breath of fresh air. Don't be afraid to design your web site and ad copies to be different from everyone else’s. For example, you could apply a circus theme to your web site. Another example would be to design your web site like an e-book with a table of contents, title page, glossary, etc.


29. Allow your customers to get part of your total offer right after they order. If you have to ship the item, make one of your bonuses available online. For example, if you are selling a printed book, you could have an online version available for them to read right after they order.


30. Write and submit articles to e-zine publishers or webmasters. If you want it to be published, it should read like an article and not like an ad. You could also offer the publisher extra incentives like giving them a freebie, affiliate commissions, compliments, original content, etc. constantly monitor you article by putting the title in the browser.  See where else the article has shown up with or without your bio and links.  If the user violated the article site’s use policy, inform them in a timely manner.

The End

About Us

Hill International Group was a business focused on small business training and development started in the 1990s by my husband, Clement E. Hill, II Ph.D.  Dr. Hill wanted to bring entrepreneurial services to more people on a community level using the incubator model.  

His doctoral dissertation at the Union Institute and University was called “The Role of Small Business Training and Development in an Emerging Economy.”  He developed the Micro Enterprise Development Program or MEDP as it was known in the British Virgin Islands and it was implemented for two years creating several new small businesses. Dr. Hill felt that there was no reason why BV Islanders, who were independent and self-employed as were other Caribbean Islanders before European and Western tourism became the major economic pillars, could not return to being that again. The program from his doctorate showed people with ideas how to become entrepreneurs. His work was in keeping with the Union’s (https://myunion.edu/) intent to attract learners who want to help humanity change for the better.

This and the other reports on business include a mix of information.  Some may feel some of the information is dated. I think, though it may be perceived that way, it still works.  


In-Vesica, owned and managed by Allison Williams Hill, is a business that supports persons who desire changes in their lives.  This is achieved using metaphysical work; health coaching; architectural and interior design.  In-Vesica’s Mission Statement is “Heal through art, hands, and words where Spirit informs all.”

Allison Williams Hill is an artist; architectural designer; physical planner; an intuitive visionary healer; a past life regressionist; light worker; Certified Spiritual Healer’ Church of Wisdom, and a wholistic health practitioner.  I integrate several of these abilities to provide a combination of solutions to help you improve your life where you can experience energy balancing to produce a greater sense of calm; support your path in realizing that there is more to you than your physical be-ing by

•    Learning about your spiritual heritage, and 
•    understanding more facets of your humanity.
 
Please visit  the About webpage.
Email:        invesica@in-vesica.com

“Do All Things In-Vesica.”

Alien Friends by Allison L. Williams Hill

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A health coach (or health counselor) is a wellness guide and supportive mentor. Together, we’ll work to achieve your goals in areas such as achieving optimal weight, food cravings, sleep and energy. Through working with me, you’ll develop a deeper understanding of the foods and lifestyle choices that work best for you and implement lasting changes that will improve your energy, balance and health. 

I practice a holistic approach to health and wellness, which means that we look at how all areas of your life are connected and affected. Does stress at your job or in your relationship cause you to overeat? Does lack of sleep or low energy prevent you from exercising? As we work together, we look at how all parts of your life affect your health as a whole.

I lead workshops on nutrition, and offer individual and group health and nutrition counseling on weight management, emotional eating, self-image issues to professional women, caregivers, and healers.

I realized a dream to study at The Institute for Integrative Nutrition and it changed my life.  Let me support you to change yours.

 

Get a free 50-minute Health History.

Go to In-Vesica Health for details.

 

Write for an appointment for a free health history.

We meet. You fill out the health history form. I wait while you fill out the health history. We discuss the health history information. I ask questions. You talk....

I listen. 

And you will find out if the program can suit your needs to discover the food and lifestyle choices that best support you.

"Do All Things In-Vesica."

by Hill International Group
Small Business Training and Development Consultants
Copyright © 2018

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Drawings!

When time permits, I intend to hold drawings to create 

  • an intuitive visionary healing tape, or
  • a soul life reading, or
  • an energy reading 

for the winners whose names are drawn for each. To enter, your name and email address will be required. It will be added to a mailing list to receive updates about In-Vesica. In-Vesica will post the art work on this web site and in other publications.  

Services explains what is involved in creating these helpful tools. The images will be displayed at In-Vesica and the In-Vesica Art Gallery.

Of course, I collect your email and, thereafter, you will receive periodic updates on In-Vesica - spiritual development; health coaching; energetic healing; art and design, when projects will be launched, and what I eat (I'm kidding!). 



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Message from Advarti

Advarti is an extraterrestrial, a member of a group called The Ring. They are beings who are interested in Earth's and its people's progress. 

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